First round

First round: Video draught
Watch the example video so you know what is expected​

- Pouring ritual must be served in a Stella Artois 33cl chalice

- Presentation must be in French or Dutch language

- The video must be fully visible, no video errors are allowed.

Prizes for the 50 Bars advancing to the second round
Social media promotion​
Social media promotion​

The Bars will be announced on the Stella Artois Belgium Facebook page and will have the opportunity to receive targeted social media ads on their Facebook page.​

Exclusive POCM​
Exclusive POCM​

The Bars will receive an emaille plaque, confirming their status as quality Draught Masters. Moreover, the Bars will receive [exclusive POCM]​

Free keg​
Free keg​

The Bars will receive one free keg so the participant can train themselves and the rest of the staff to ensure the quality of the pouring in the Bar.​

First round jury
The jury that will decide which Bars advance to the second round​
Profile picture for user janikderyt
World Draught Masters trainer, Cicerone certified beer server​
Profile picture for user tomrobberechts
Zytholoog, homebrewer​
Profile picture for user frederikbroeckhoven
World Draught Masters trainer​
Profile picture for user filipvanbeeck
Jurylid Draught Masters
Profile picture for user tommygoukens
World Draught Master 2008​